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1.1.3 Role of the modern industrial manager

In 1973, Henry Mintzberg intensively observed five US chief executives as they worked. This followed a number of similar studies by Mintzberg in the late 1960s. Mintzberg aimed to analyse what executive managers actually do, in order that he might develop a theory of effective management. Mintzberg's observations exploded the notion that managers made decisions after careful planning and reflective thinking. He found that managers had little time for reflective thinking because of the number of interruptions they encountered in their work. Rather, Mintzberg concluded that managers perform ten interrelated roles (or behaviours) which he grouped into three categories; interpersonal, informational and decisional. Mintzberg described managerial roles as follows:

Interpersonal Roles

Role

Description

Identifiable Activities

Figurehead

The symbolic head who is required to perform a number of routine social or legal duties

Ceremony, status requests and solicitations

Leader

Responsible for motivating and activating subordinates as well as for staffing, training and associated duties

Virtually all managerial activities involving subordinates

Liaison

Maintains a self-developed network of outsiders and contacts who provide favours and information

Acknowledgments of mail, external board work and other activities involving outsiders

Informational

Role

Description

Identifiable Activities

Monitor

Seeks and receives wide variety of special and current information to develop a thorough understanding of the organisation and the environment so as to be the nerve centre of internal and external information of the organisation

Handling mail and contracts concerned with receiving information (including periodical news and observational tours)

Disseminator

Transmits information received from outsiders and subordinates to organisation members some of it being factual, some involving interpretation and integration of diverse value positions of organisational influencers

Forwarding mail into organisation for informational purposes, verbal contracts involving information flow to subordinates (review sessions and instant communication)

Spokesperson

Transmits information to outsiders about organisation plans, policies, actions and results and serves as an expert about the organisation's industry

Board meetings, handling mail and contracts involving the transmission of information to outsiders

 

Decisional

Role

Description

Identifiable Activities

Entrepreneur

Searches internally and externally for opportunities, initiates improvement projects to bring about change and supervises the design of certain projects

Strategy and review sessions involving initiation or design of improvement projects

Disturbance Handler

Responsible for corrective action when the organisation faces important, unexpected disturbances

Strategy and review sessions involving disturbances and crises

Resource Allocation

Responsible for the allocation of resources thereby making or approving all significant decisions

Scheduling, requesting authorisation, budget activities, and programming subordinates' work

Negotiator

Responsible for representing the organisation at major negotiations

Negotiation

(Mintzberg, 1973: 93)

A number of studies have tested Mintzberg's theory and the evidence generally supports Mintzberg's roles. However, it has been found that the roles change depending on the hierarchical position of the manager, and especially the distinction as to whether they managed people to complete tasks, or set the direction for task completion. For example, the roles of disseminator, liaison, figure-head, negotiator and spokesperson are practised more at higher levels than at lower level management. This seemed to indicate the role of leader was practised more at higher levels than at lower levels. This, however, might be an indicative of higher-level management leadership capacity!

After studying 450 managers, Luthans and his colleagues (Luthans, Hodgetts & Rosencrantz, 1988) defined four managerial roles:

Luthans then studied the percentage of time spent by each category of manager on the managerial roles. The results are somewhat surprising:

 

Average Managers

Successful Managers

Effective Managers

ACTIVITY

Percentage of Time

Traditional Management

32

13

19

Communication

29

28

44

HR Management

20

11

26

Networking

19

48

11

(Adapted from Luthans, et al., 1988)

These data provide compelling evidence that different managers assume different roles to attain a standard of performance.

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