4.3 Knowledge as a basis for organising
Being able to create sustainable ways to capture and transfer knowledge is a core activity of modern business managers in the transport and logistics industry. Specifically four factors have been identified by research into effective and efficient knowledge transfer and absorption, they include:
- Properties of knowledge being transferred.
- Characteristics of knowledge source.
- Characteristics of knowledge recipient.
- Context within which knowledge is being transferred. (Emery, 2002:3; Szulanski, 1996)
Extensive research has also broken the above factors into more basic elements (Szulanski, et. al, 2002; Szulanski, 1996; Teece, 1977), Emery (2002) aligned the basic elements to properties.
Table 2 Factors and elements inhibiting effective and efficient knowledge transfer
Properties of knowledge being transferred |
Characteristics of knowledge source |
Characteristics of knowledge recipient |
Context for knowledge transfer |
|
|
|
|
* This basic element was added and expanded in Szulanski, et. al. (2002)
Strategising to achieve the above outcomes requires a systems-level response. In fact it has been argued in the Knowledge Age knowledge organisations must organise to address these factors and elements. Knowledge at the organisational level can, therefore, provide the basis for determining systems, structures, roles, and processes. This approach is encapsulated in the knowledge-based view of the firm. This approach is explored in the following reading.
Reading 4
Nickerson, J & Zenger, T (November-December, 2004), ‘A knowledge-based theory of the firm – The Problem-solving perspective’, Organisational Science, Vol.15[6], pp. 617-632. Sourced March 2005, at http://www.olin.wustl.edu/faculty/zenger/knowledge.pdf .
Activity 4
The above reading is quite complex. It is however, very useful o extend you idea of KM as just a management activity, to a view where it is central to the organisation’s operations; in fact influencing how managers are trained, act and make decisions.
Reflect on the above reading and how Nickerson and Zenger aregue for what can almost be considered a knowledge-based view of the organisation and how decision making models are implemented.
Do you think the knowledge-based view assist leaders and managers better understand the role of technology? Is technology central to the knowledge-based view does it play a more enabling role?