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4.1 Decision making and problem solving

Things you should know now

You come to work every day to solve problems. If snafus, glitches, personality conflicts, and Murphy's Law drive you crazy, don't go into business.

Solving problems is purposeful and satisfying for those of us who love business. Welcome them.

Pleasant Rowland, President and CEO, Pleasant Company

Your textbook, page 126, defines decision making as the process though which managers identify organisational problems and attempt to resolve them .

Many authors and managers use the terms decision making and problem solving interchangeably and others treat decision making as a sub-category of problem solving. Decision making is commonly defined as the act of choosing from among alternatives while a problem (or opportunity) is a situation offering strong potential for significant gain if appropriate actions are taken .

Certainly, decision making is part of the process of problem solving. This should become clearer as you work your way through the chapter and readings. In this guide we will concentrate on the process involved in making decisions with emphasis on how to improve your creative problem solving ability.

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