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5.4 Collaborative supply chains and information integration

The positive value of information sharing in supply chain management is well appreciated by leading firms and this has led to various industry initiatives to encourage firms to develop a framework for collaboration for mutual advantage. One such industry initiative is known as CPFR or Collaborative Planning Forecasting and Replenishment Systems . This is a software system which allows retailers and manufacturers to share information on past sales data and future price and promotion measures. This is a relatively new development but is gaining popularity across the industry.

Reading 5.5

Thierry Jouenne (compiler) (2000). Henkel-Eroski CPFR® Pilot Case Study . Jouwen Editions. [7 pages]

Activity 5.3

Identify the role of information in CPFR and state what organisational commitments are required from all supply chain partners to make CPFR succeed in the long run.

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